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Technology

Digital Business Dictionary: Clear definitions of hosting, domains, WordPress, SEO, marketing, and artificial intelligence—without technical jargon.

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Showing 49–72 of 75
49–72 of 75

Deep Learning

Deep learning is a branch of machine learning that uses artificial neural networks with multiple layers of processing to analyze and extract complex features from unstructured data, such as images, speech, and text, by mimicking the basic functioning of the human brain.

Firewall (Application Firewall)

A WordPress application firewall is a security solution that monitors incoming network requests in real time, proactively blocking suspicious automated traffic, password-cracking attempts, and exploits targeting insecure plugins.

Shared Hosting

Shared hosting is a hosting solution in which multiple websites are hosted on the same physical server and collectively share its hardware resources (such as the processor, RAM, and storage), making it a cost-effective option for low-traffic startup projects.

Machine Learning

Machine learning is a discipline within artificial intelligence that focuses on developing algorithms and mathematical models that enable computers to learn to identify patterns in large volumes of data and improve their performance on specific tasks autonomously, without the need for explicit programming instructions.

Web Migration

Web migration is the controlled transfer of all technical elements of a website—including HTML/PHP files, media folders, MySQL databases, and email accounts—from the control panel of the original hosting provider to a destination server.

HTML5

HTML5 is the latest version of the standard language used to structure and display web pages on the Internet. It introduces advanced semantic tags, direct support for audio and video without the need for external plug-ins, and greater compatibility with mobile devices.

WAF (Web Application Firewall)

The WAF is a specialized software security filter that specifically protects web applications against vulnerabilities such as SQL injection and cross-site scripting (XSS) by analyzing packets at the web application level.

Child Theme

A child theme is a subordinate template that inherits all the features, styles, and settings from a main theme (or parent theme), allowing developers to make custom code modifications without the risk of losing those changes when the parent theme is updated.

Custom Taxonomy

A custom taxonomy is a classification system specific to WordPress that allows you to group and organize posts of a Custom Post Type according to your own business criteria, functioning similarly to how blog categories and tags work.

Firewall

A firewall is a network security system that monitors and filters incoming and outgoing data traffic based on predefined security rules, preventing digital intruders and malware from gaining access to the business's server or local network.

IP (Internet Protocol) Address

An IP address is a unique numerical label assigned to each device (computers, servers, mobile phones) connected to a network that uses the Internet Protocol; it acts as the device's physical address to enable the transfer of data packets.

Downtime

Downtime is the total amount of time during which a website or server is offline and inaccessible to visitors due to physical hardware failures, external network attacks, code issues, or scheduled maintenance.

Corporate Email (Professional Email)

A corporate email address is an email address that uses your company's domain name (e.g., contacto@tuempresa.com) instead of a free email service. It is essential for business communication, as it builds trust with customers, improves security, and strengthens your brand's online identity.

Ping

Ping is a network command that sends test data packets to a remote server or device to verify that it is active and measure the total round-trip time it takes for the data to travel, in milliseconds, serving as a quick diagnostic tool for latency.

LLM (Large Language Model)

A Large Language Model is an artificial intelligence system trained on massive sets of textual data that uses advanced deep learning architectures to process, predict, and generate text with a high degree of conceptual coherence and contextual adaptability.

Database

A database is a logically structured digital repository that allows large volumes of information to be stored in tables and fields, facilitating immediate searches, selective updates, and the organized storage of business data.

Custom Post Type (CPT)

A Custom Post Type is a type of custom post in WordPress that allows you to organize information in specialized formats other than standard posts and pages, making it ideal for cataloging properties, portfolios, customer testimonials, or dictionary entries.

VPS (Virtual Private Server)

A VPS server is a physical computer divided into multiple independent logical servers using software virtualization techniques, ensuring that each virtual environment has a dedicated amount of processing power, storage, and RAM without interference from other users.

Shortcode

A shortcode is a short tag enclosed in square brackets (such as "gallery") that serves as a quick shortcut for executing dynamic PHP code snippets and inserting advanced elements—such as galleries, forms, or sliders—into WordPress editors.

Prompt

A prompt is a written instruction, question, or set of data that is entered into a generative artificial intelligence model to tell it what task to perform or what kind of response to generate, acting as a direct communication bridge between the user and the machine.

DKIM (DomainKeys Identified Mail)

The DKIM protocol is an email authentication system that attaches an encrypted digital signature to the header of outgoing messages, allowing the receiving server to verify—using public keys in the DNS—that the email originates from the sender's domain and has not been tampered with.

Responsive Design

Responsive design is an approach to web development and design that aims to ensure a page displays correctly on various devices and screen sizes—from desktop monitors to mobile phones and tablets—using fluid grids, adaptive images, and CSS media queries.

Managed Hosting

Managed hosting is a service in which the provider manages server configuration, security patches, and backups at the infrastructure level. At UNEMPRENDE, to offer highly competitive prices and give customers complete autonomy, we provide a control panel with automated tools to easily perform backups and update WordPress; however, we do not manually manage your website or individually update your plugins or themes on a custom basis.

SQL Injection

SQL injection is a security vulnerability that occurs when a web application fails to properly validate text entered by users in contact or login forms, allowing attackers to inject malicious SQL code to steal data from the database.

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We offer a variety of resources to help you become familiar with and understand your resources and opportunities, and to enjoy the benefits of having a digital infrastructure. In addition, we have social programs to support startups and projects with exclusive benefits.